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必需消费股票 — 盈利质量与护城河分析
14 家公司 · 同业对比
必需消费行业盈利质量核心是有机量增长vs定价主导增长、汇率翻译敞口与商品成本周期传递。多年品牌护城河主导（包装食品、饮料、家用品）。核心问题：量是否守住，还是公司在用涨价透支长期弹性。
| 公司 | 评分 | 毛利率 | ROE | CF/NI | FCF | 商誉/资产 |
|---|---|---|---|---|---|---|
| COSTCostco2025 | B83 | 12.8% | 27.8% | 1.65x | $7.8B | — |
| MNSTMonster Beverage2025 | B82 | 55.8% | 23.1% | 1.10x | $2.0B | 13.3% |
| WMTWalmart Inc.2025 | B80 | 24.9% | 21.4% | 1.88x | $12.7B | 11.0% |
| CLCOLGATE-PALMOLIVE COMPANY2025 | C79 | 60.1% | 3948.1% | 1.97x | $3.6B | 19.1% |
| KOCOCA COLA CO2025 | C76 | 61.6% | 40.7% | 0.57x | $5.3B | 14.8% |
| PGPROCTER & GAMBLE CO2025 | C74 | 51.2% | 30.6% | 1.12x | $14.0B | 33.3% |
| PEPPepsiCo2025 | C74 | 54.1% | 40.4% | 1.47x | $7.7B | 17.6% |
| PMPhilip Morris International Inc.2025 | C74 | 67.1% | -113.5% | 1.08x | $10.7B | 25.0% |
| MDLZMondelez International2025 | D66 | 28.4% | 9.5% | 1.84x | $3.2B | 34.0% |
| MOALTRIA GROUP, INC.2025 | D63 | 62.5% | -198.4% | 1.34x | $9.1B | 16.5% |
| KDPKeurig Dr Pepper2025 | D62 | 54.2% | 8.1% | 0.96x | $1.5B | 36.5% |
| GISGENERAL MILLS, INC.2025 | F54 | 34.6% | 24.9% | 1.27x | $2.3B | 47.2% |
| ELThe Estee Lauder Companies Inc.2025 | F49 | 74.0% | -29.3% | -1.12x | $670M | 10.7% |
| KHCKraft Heinz2025 | F44 | 33.3% | -14.0% | -0.76x | $3.7B | 27.1% |
优秀 中等 较弱GM = 毛利率 · ROE = 净资产收益率 · CF/NI = 经营现金流/净利润 · FCF = 自由现金流 · GW/A = 商誉/总资产